Masthead
- Title
- Postitioning statement-sets out the magazines ethos e.g kerrang '' life is loud''.
- Title is kept clear and seperate from the image unless the magazine is established.
- Title has unique font which is large and bold.
- Generally bottom right hand side of the page.
- Contains the issue date , price and the website.
- "Plus exclusive" makes the read want to read on and makes them think there getting extra for there money.
- One main image
- Sometimes subsiduary images which are smaller.
- Close up or mid shot image.
- No text onthe face of the image.
- "Direct Address" - Looking straight at the camera.
- Images usually are relevant to what inside.
- Colour scheme is consistant.
- Usually simple colours that dont clash.
- 3/4 colours.
- Colours reinforce the brand.
- Smaller than main image coverline.
- Is in the same style of font.
- Always relates to stories inside the magazine.
- Relates to genre of magazine.
- Limited range of font , Serif , Times new Roman and sans serif.
- Font smaller for bigger price.
- Plain background.
- Band - Long shot/ Medium longshot.
- Person close up.
- Direct Adress , look at the camera.
- Body Language of the person in the image must fir genre of magazine.
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